26 Years, One Mission —
100% Natural Skincare
For My Family and Yours
From one man's self-rescue to a brand's promise
Founder Darren Moore (Ershan), trained in biochemistry at the University of Waterloo, suffered from extremely sensitive skin since childhood. After every commercial product failed, he made a decision — formulate his own.
His skin genuinely healed. In that moment, the direction became clear: create 100% chemical-free skincare for family and friends.
From one person's self-rescue to a family's shared mission.
Darren and Zhang Ping — from Bell Canada to the fields outside Beijing — founded Organic Earth.
For My Family and Yours.
2016—2019: Three factory relocations. Savings wiped out, again and again.
People asked: Why no preservatives? Why no investors? Why turn down million-dollar synthetic orders?
Because the answer has never changed: This is what our own family uses.
It's not just about delivering a bar of soap or a jar of balm —
We want to walk alongside you, starting from skincare, to gradually rediscover a more natural way of living.
Because truly good business is not about manufacturing more desire, but helping humanity return to nature.
Organic Earth is not simply making natural skincare —— Darren Moore & Zhang Ping
we are exploring a way of life that is kinder
to our bodies, to the next generation, and to the planet.
Three Principles + Three Bottom Lines — unchanged for 26 years
The body has its own wisdom and self-healing power. Stop harming it, and it begins to recover. Use pure botanical solutions, not isolated synthetic chemicals. Nature is the best formulator.
The core of health is restoring balance. Health, family, and career — each is indispensable. 70% lifestyle, 30% skincare — that is the truth.
Humanity cannot stay healthy while destroying nature. Every purchase is a vote. Take only what is needed, and leave clean earth for future generations.
We've refused million-dollar synthetic orders. Imperfect bars go straight to the trash. True natural means full-chain control — no room for compromise.
If one product works, we don't push two. No outside investors. No chasing trends. Zero marketing budget — only 26 years of word-of-mouth.
Glass bottles instead of plastic. Cornstarch packing instead of bubble wrap — even at 6× the cost. Reducing the earth's burden starts with a single bar of soap.
These are words we've stood by for 26 years — and will continue to stand by.
Our standard for natural is not 99%, not 99.9% — it is 100%.
Skincare PhilosophySlow is the fastest way to heal.
Skincare Philosophy"Natural" is not a marketing concept — it is a value choice.
Brand StandEvery purchase is a vote for the kind of planet you want.
Environmental DutyIf we were only selling skincare, we wouldn't call ourselves Organic Earth.
Brand SpiritThe best skincare is: clean air, good food, enough sleep, and a calm heart.
LifestyleTruly natural means full-chain control — no room for compromise.
Quality StandardHumanity cannot stay healthy while destroying nature.
Earth ResponsibilityEvery milestone points in the same direction.
Founder Darren Moore, driven by his own extremely sensitive skin, creates a zero-synthetic-chemical natural skincare brand. One goal: make 100% pure natural products for his family.
Zhang Ping leaves her job to start the business with Darren. Starting from scratch, they settle in the countryside outside Beijing and commit fully.
The brand philosophy deepens — it's no longer just about products, but about protecting the next generation's future. Zhang Ping registers as a Greenpeace volunteer, weaving environmentalism into the brand's DNA.
Three factory relocations. Savings wiped out each time. The natural path never wavered — no preservatives, no surfactants, no thickeners. Every synthetic chemical eliminated, no compromise.
Organic Earth enters the Green Light ESG TOP 100. Co-founder Zhang Ping is appointed UNITAR Senior ESG Strategy Advisor. International and social responsibility双重 recognition.
Awarded "Founding Pioneer of the World Aromatic Health Industry" by the World Federation of Chinese Medicine Societies. Initiated China's first medical-grade essential oil balm/soap industry standard.
The mission is clearer than ever: walking alongside ordinary people to begin a natural life. Organic Earth is not just a skincare product — it is our way of life and our promise to the world.
More than skincare — a companion on your journey back to a natural life
Rebuild your understanding from the ground up. Learn what "natural" truly means and how to make informed choices.
A systematic repair program for sensitive skin — say goodbye to skincare anxiety, effectively.
Essential oil soap + repair oil + repair balm + usage plan. From single products to complete solutions.
Assessment + plan + ongoing guidance + review. 3—6 month accompaniment, or 2—3 day immersive retreat.
Industry recognition — the natural result of 26 years of steadfast commitment.
Awarded by the World Federation of Chinese Medicine Societies
United Nations Institute for Training and Research
Recognition for international humanitarian participation
Advancing industry regulation
Standing Vice President, China Ethnic Medicine Association
The Canadian Prime Minister's wife visited our factory
Whether it's a skin concern, a lifestyle shift, or simply curiosity about what "truly natural" means —
Organic Earth is here.
Contact us
Tmall · Organic Earth Flagship Store
Tel +86 138 1172 9545
Email damooreasia@yahoo.com